Located within Frameless, a completely immersive venue, Moriarty brought the World Cup to London to celebrate the Big e FIFA watch launch. We created an event that encapsulated football through not only the look but feelings and atmosphere associated with it. With 360° projection, guests enjoyed a three-course meal in the middle of the Qatar stadium and had the ultimate first glimpse of the brand-new watch. With an exclusive interview with Gareth Southgate, insight was shared regarding Hublot's partnership with the World Cup, building anticipation ahead of the upcoming matches.
